Selling this product to the client is selling it to the parents of the children that would be watching the show. This must be able to show that the show will be good and safe for their child to watch.
Looking at Dora was a good way for me to understand this and this is what I was able to come up with. My own idea Jimmy the urban safety boy. Jimmy would be teaching the children how to be safe when out and around on the street and what to do and what not to do, they would be teaching the children which is something that parents need for their children to grow and gain knowledge of the outside world.
Children would be draw to the characters and what they are saying because of the cartoon appears of jimmy, so the colours that he has on him would draw their attention to him because they are bright and they are the colours that most children like around this time and because of this they are often use.
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